SKY UX Design System ✦ Blackbaud First Time Use Patterns ✦ Blackbaud New Feature Announcements ✦ Hashtag Guru ✦ Focus Brands Research Repository ✦ MARTA Passenger Environment Survey ✦ Additional Projects

SKY UX Design System

I joined the SKY UX design team in 2021 to assist in both the maintenance and evolution of the design system with the goal to improve the consumer experience of working with SKY UX.  This includes updating component and design guidelines, creating proposals for new components or updates to component functionality, and conducting research with consumers of the design system to evaluate opportunities for improvement.

Blackbaud First Time Use Patterns (Full case study coming soon)

As Blackbaud continues to grow its user base across its portfolio, there is a shared need across the platform for a set of onboarding and first time use patterns that will welcome new users and help them get up and running in the system. Collaborating with other designers across the product teams at Blackbaud, I designed a set of patterns that are adaptable for use in a variety of first time use contexts.

Blackbaud New Feature Announcements

Users of Blackbaud products are currently notified about new product features through What’s New documentation that appears in the help widget within the navigational omnibar.  However, due to difficulties maintaining the help widget long-term, there was a need to identify a new experience for how Blackbaud users will be made aware of new features upon logging into the Blackbaud platform.

Hashtag Guru

For independent artists looking to break into creative markets, the process of building a following that leads to profitable sales can be an obscure and arduous one. In an effort to empower the artist in this process, we looked at the pain points and effective practices of marketing an independent creative business. This led us to design an application that streamlined the hazy portions of social media marketing without negotiating the artists’ agency in brand-building.

Focus Brands Research Repository

Restaurant franchisor and operator Focus Brands currently manages thousands of restaurants across 8 major brands. However, they were witnessing redundant research being carried out across the various brand teams, resulting in additional expenditures of time and money. My team worked with Focus Brands in designing a central enterprise research repository system to provide employees with easy access to research files across the entire company.

MARTA Passenger Environment Survey Dashboard

The Metropolitan Atlanta Rapid Transit Authority serves over 3.5 billion people in getting around the Atlanta area. In order to ensure that they provide their patrons with exceptional service, the MARTA Research and Analysis department conducts regular surveys of their assets, including buses, railcars, and transit stations. MARTA came to us to explore the improvements that could be made to the surveying process as well as the potential use cases for the data gathered through the surveys.

Additional Projects

A collection of internship, lab, and personal work that may not fit the traditional UX/UI design work paradigm.